Fenty Beauty, Kylie Cosmetics, Honest Beauty and many more. After the record success of these brands, more and more celebs are taking to creating makeup lines of their own. However not every makeup line is created equally so in order to avoid horrible swatches, color payoff and toxic chemicals, below are 5 Celebrity makeup lines to try this summer or whenever your collection needs updating.
1. KYLIE COSMETICS
Starting with the ever popular Kylie Cosmetics named after the youngest Jenner in the Kardashian/ Jenner family. This reality tv and social media star’s line is so popular it has even inspired dupes and fakes on a global scale. A recent episode of The Doctors even chronicled the lengths impersonators will go to dupe consumers with fakes and lookalikes as well as documented some of the “ingredients” included in the fakes that can actually harm your health and skin.
Watch: The Doctors investigate counterfeit makeup
Kylie’s makeup line mainly features lipsticks but has since expanded to include beauty staples such as eye shadow palettes, concealers, highlighters, blushes, eyeliners and makeup brushes and bags. It is important to note that her site, kyliecosmetics.com is the only place to get her makeup and purchasing from outside sources could put you at risk for toxic fakes.
Reviews for the brand are generally positive with a cult following. New launches of her products typically sells out in minutes so grab yours before they’re gone. The makeup mogul has built a reputation for having makeup with great color payoff that doesn’t dry out the lips. Palettes retail for around $40-$62, lipkits $27-$29 and individual lipsticks $17. The price of her beauty products are on the higher end for most shoppers but affordable with good budgeting. The range of selection is also impressive featuring matte, velvet, creme, glosses and metalic lipsticks, so you’re gonna have to budget to get them all. No matter what type of girl you are: natural, bold or eccentric, there’s a lipkit and kyshadow palette to meet your individual tastes.
Below: Check out Kylie’s guide to Lips, Brows and Confidence
2. FENTY BEAUTY
Fenty Beauty is the beauty brand created by Robyn Rihanna Fenty better known as Rihanna. The Wild Thoughts singer created her foundation line to be all inclusive…and I mean ALL inclusive. The line features an astonishing 40 shades for everyone from light to deep chocolate complexions.
Read more: Fenty Beauty
Fenty beauty has since gone on to include concealers, primers, blotting powders and paper, brushes and tools as well as lipsticks, glosses and body glitter- fairy bomb.
Rihanna made a statement in the beauty industry by finally including women of color on the darker side of the spectrum. Her line features Australian model Duckie Thot who is one of the faces of Fenty Beauty.
Products in the line are affordable for most budgets. Foundation and highlighters retails for $34 while the popular lip paint STUNNA retail for $24. Her matte lipsticks go for $18 with fairy bomb closing at $42. With rave reviews from critics and fans alike, her line of beauty products has cemented itself in fashion histroy. I mean c’mon what can’t Rihanna do?
3. HONEST BEAUTY
Created by Jessica Alba, Honest Beauty features makeup for those conscious of the ingredients in their makeup. After all these are products that are applied to your face and absorbed through skin. Her line has favorites in beauty, skincare and haircare including allure winning products such as the everything primer, truly kissable lip crayon and the beyond hydrated moisture milk leave-in.
The ingredients are natural with the claim that they are made without parabens, paraffins, silicones, talc, petrolatum, mineral oil, or synthetic fragrances and the site features clean beauty tips for all your needs.
The site boasts that,
Every product has been years in the making and reflects the passion, expertise and standards of The Honest Company. With the advice and insights of top makeup artists, cosmetic scientists and beauty industry professionals worldwide, we’ve developed a collection that’s as effective as it is safe.
A 7 day free trial of 6 trial size bestsellers, award winners and must-haves is available on their website for just $5.95 shipping. Feel free to cancel afterwards to avoid being charged a monthly $50 subscription. Products can also be bought at Ulta or Target.
For cruelty free consumers who want to know that the products they support aren’t tested on animals, you can check out sites such as: Leaping Bunny, Logical Harmony and Cruelty-Free Kitty. These sites focus on making shopping for cruelty free brands and cosmetics easy.
Check out an honest review below by Youtuber Rachel Weiland 😉
4. KAT VON D BEAUTY
Kat Von D’s makeup line is probably most notably identifiable for it’s Tattoo liquid eyeliner. I mean who else has had claims that their eyeliner stays put even after an accident? For those who don’t know what I’m talking about remember the satisfied shopper who wrote this review of the Kat Von D eyeliner following a car accident:
“June 28th I was pulled over in my car calling for roadside assistance when a distracted driver hit me going 55mph. I was taken via ambulance to the ER where I remained for 8 hours. My mascara was running down my face from crying and all other products had been wiped off in the transfer to the hospital. But not my tattoo eyeliner. I am posting a pick to show you, this product lasts and looks amazing through anything. Never buying any other liner again.”
Posting this picture to prove her claims:
Anyways, with claims like these it’s safe to say this brand has a loyal following. The brand carries lipsticks and liner, eyeshadow palettes as well as products for brows, foundation, brushes and accesories as well as a fragrance perfume.
The affordability on the line depends on how much you personally want to spend. The tattoo liner retails for about $20 and seems like a worthwhile beauty investment for the long lasting payoff. The Lock-It foundation has 21 shades from a light neutral undertone to a deep cool undertone and retails for about $35. Don’t forget to grab the Lock-It setting powder to keep the look together for around $15-$30.
5. FLOWER BEAUTY
“Everyone should be able to share in something beautiful” that is the inspiration behind Drew Barrymore’s creation, FLOWER BEAUTY. The feminine line features staple beauty products, fragrances, accessories and tools as well as some tutorials. The line is as affordable as it gets with prices ranging from $8-$45 for sets.
Beauty favorites such as their Seal the deal long-lasting setting spray ($13) has customers boasting rave reviews. The product is light weight, long-lasting, easy to take off and natural looking. The best part? It also comes in a hydrating version for dry skin types.
You can also shop their adorable sets and best sellers. This line overall keeps the consumers at the forefront. Not only in respects to their wallets but also delivers trusted high performing products.